Légli Vineyards
The clean, simply good,
We believe in timeless things.
FINE-TUNING THE WELL-KNOWN IMAGE OF A WINERY
The clean, simply good,
We believe in timeless things.
FINE-TUNING THE WELL-KNOWN IMAGE OF A WINERY
Ottó Légli founded the Légli Vineyard in Balatonboglár in '89, whose name has become synonymous with the orchard, fresh, airily orchestrated white wine of South Balaton since the past 32 years. Otto is recognized in the profession, he plays a major role in increasing the recognition of the production areas on the southern shore of Lake Balaton. Since 2018, he has been elected president of the International Council of Mountain Communities, a professional organization in the grape-wine sector, for the second time. His '94 Pinot Blanc was among the wine company's first batches. Its wines and their clean packaging have long been known in the market. However, after many years, it was necessary to gently re-arrange the image.
First, we formulated in a brand strategy the values that distinguish the winery in the market, which we would like to convey with the updated image. Taking care to retain the main character of the original packaging design already known on the market, we have fine-tuned its elements to create the new image look.
• brand strategy
• logo and image updates
•packaging
• marketing materials
• photo materials
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